Echinacea pallida. Pale Purple Coneflower prefers wet to mesic soils and full sun. This plant is medium in height and has a purple summer bloom. Pale Purple Coneflower pairs well with Little Bluestem, Common Ox-Eye, and Smooth Blue Aster.
More info: https://www.minnesotawildflowers.info/flower/pale-purple-coneflower